DYNAMIC PRICING — CONTINUING TO EVOLVE

DYNAMIC PRICING — CONTINUING TO EVOLVE

Get the Price Right. Maximize Donation Value.

Get the Price Right. Maximize Donation Value.

Get the Price Right. Maximize Donation Value.

Effective Dynamic Pricing starts with understanding the product. ThriftMetrics has developed a modeling framework that brings together available product details, demand, inventory, sell-through, store context, local-market demographics, agency pricing strategy, and channel opportunities. The framework continues to evolve as it is applied to each agency’s operation.

AI analyzes the right signals to recommend an optimal price and channel — helping teams evaluate where donated items may recover more value with less guesswork.

Better Pricing Starts with Better Product Understanding

Dynamic Pricing depends on understanding the item before evaluating its value. Category alone may not be enough. Brand, condition, size, style, material, model, and other product details can materially affect both pricing and channel decisions.

Agencies should be able to start with the information they capture today and add richer product details where those details improve the decision—without making every field mandatory or slowing production.

Capture more when it creates value. Keep the workflow practical.

Two Capture Paths. One Dynamic Pricing Framework.

Dynamic Pricing covers both softlines and hardlines, but the best way to understand the product differs by workflow.

The Challenge

The Challenge

Better pricing depends on better product understanding, consistent decision support, and practical production workflows.

Incomplete Product Understanding

Pricing may begin with only a category, even when brand, condition, size, style, model, or other details could affect value.

Inconsistent Pricing

Similar items may be priced differently across employees, stores, and channels.

Missed Value

Items may be underpriced, routed to the wrong channel, or marked down before their strongest opportunity is understood.

Production Constraints

Better information must be captured without adding unnecessary steps or slowing the production workflow.

How Dynamic Pricing Should Work

Understand the Product

Use voice for softlines, vision for hardlines, and available system or OCR data where appropriate to establish what the item is.

Capture the Details That Matter

Add brand, condition, size, style, model, material, or other attributes when they meaningfully improve the decision—not because every field is mandatory.

Apply the Pricing Model

Consider product understanding together with demand, inventory, sell-through, store characteristics, local-market demographics, agency pricing strategy, and channel opportunities.

Recommend Price and Channel

Provide a suggested price or review path, together with the most influential factors and the confidence behind the recommendation.

Learn and Continue Refining

Use sales, markdowns, sell-through, inventory movement, and channel outcomes to improve agency- and store-specific recommendations over time.

What Dynamic Pricing Should Consider

The ThriftMetrics framework brings together product, operational, store, and market signals. The availability and importance of each signal will vary by agency and workflow.

Product understanding

Category and item type

Brand, when available

Condition, when available

Size, style, material, or model

Demand and sales history

Inventory and sell-through

Seasonality and timing

Store and regional context

Local-market demographics: economic profile, purchasing patterns, affordability expectations, and broader retail environment surrounding each store.

Agency pricing strategy

Channel opportunity

Confidence and explainability

Dynamic Pricing should make the best use of the information available today while identifying where richer product details could strengthen future decisions.

What Dynamic Pricing Is Intended to Enable

More consistent pricing decisions

Support a stronger, more repeatable starting point for pricing across teams and locations.

Better recognition of product value

Help teams identify when product details may justify a different price, channel, or review path.

Fewer avoidable markdowns

Improve the initial pricing context so items are less likely to move too quickly into markdowns.

Stronger alignment between price and channel

Support decisions about store, e-commerce, specialty, or review workflows with more context.

Greater store-level relevance

Reflect store context, local market conditions, and agency strategy more consistently.

More donation value recovered

Help agencies pursue better value recovery while preserving rules and employee judgment.

The goal is to provide a stronger and more consistent pricing starting point while preserving agency rules and appropriate employee judgment.

Clear, Reviewable Recommendations

The Dynamic Pricing framework is designed to identify the factors influencing a recommendation, communicate confidence, respect agency pricing rules, and route uncertain or higher-value items for review.

The goal is not to remove employee judgment. It is to provide better information and a more consistent starting point.

• Explain the recommendation

• Respect agency pricing rules

• Keep people in control

Explore Dynamic Pricing for YOUR Goodwill

ThriftMetrics visits your agency to understand your stores, production workflows, pricing strategy, systems, available data, and local markets.

We use that context to apply and continue refining the Dynamic Pricing framework for your operation—identifying which signals matter most, where additional product information could strengthen recommendations, and how pricing intelligence should fit the workflow without forcing unnecessary production steps.

Your agency owns its data. Agency-specific information is never shared without your permission.

• Assess current pricing and production workflows

• Understand the product information available today

• Identify additional details worth capturing

• Apply store and local-market context
• Align pricing with channel strategy
• Measure outcomes and continue refining recommendations

Explore Dynamic Pricing at MY Goodwill

Explore Dynamic Pricing at MY Goodwill

Explore Dynamic Pricing at YOUR Goodwill

See how product understanding, agency data, store context, local demographics, pricing strategy, and channel opportunities should work together for your operation.

Explore Dynamic Pricing

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